Alexa Rank may not have importance in search engine optimisation but it is an important tool to measure the status of a blog or website. Alexa rank of your blog reflects the blog's popularity. Thus having a Alexa Rank widget on your blog is a good thing.
Follow the steps below to add Alexa widget to your blog.
1. Log in to your Blogger dashboard and select your blog.
2. Click on Layout and select Add a Gadget option.
3. Now select HTML/JavaScript gadget from the pop-up window.
4. Copy and paste the following code to the empty box.
<a href="http://www.alexa.com/siteinfo/yoursite.com"><script type="text/javascript" src=""></script></a>
5. Replace yoursite.com with your blog address.
6. Save the changes and you're done.
The Alexa widget shows both Alexa rank and number of incoming links.
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